To Create Fans, Give Cannabis Branding a ‘Soul’

Share on facebook
Share on twitter
Share on linkedin
Share on email

We’ve said it many times on these pages: A brand is more than the sum of its collateral parts. Logo, packaging, marketing materials, advertising campaigns, product images… All those things create brand identity, which is only a fraction of cannabis branding—and a small fraction, at that. The bigger part of

Read more by clicking here.

View original source

On Key

Related Posts

Knicks Training Camp Day 1

Coach talks about the first day at practice and much more after the first day of training camp. View original source video by clicking here